|
Identifying the dimensions and indexes affecting the management of the public relations in the Iran oil ministry based on resistance economy
|
Hossein Fahimi1   , Naghibulsadat 2, Bibi Sadat Mirismaili3 , Hamidreza Hoseini Dana4 , Afshin Mohammadi3 |
1- . Ph.D. student of media management, Department of Media Management, Faculty of Humanities and Arts, Damavand Branch, Islamic Azad University, Damavand, Iran
2- Professor, Department of Communication Sciences, Faculty of Communication Sciences, Allameh Tabatabai University, Tehran, Iran , naghibul sadat@yahoo.com
3- Assistant Professor, Department of Media Management, Faculty of Humanities and Arts, Damavand Branch, Islamic Azad University, Damavand, Iran
4- . Assistant Professor, Department of Media Management, Faculty of Humanities and Arts, Damavand Branch, Islamic Azad University, Damavand, Iran |
|
|
Abstract: (506 Views) |
| The current research has been designed with the aim of identifying the dimensions and Indexes affecting the management of public relations in the oil industry with the aim of implementing resistance economy policies so that the public relations of the Ministry of Oil can achieve a vision through the creation of a suitable and unique management model. To fulfill the mission and goals of the oil industry with its great contribution. The philosophy of this interpretive research, its approach is qualitative, and its strategy is the foundational data approach. Therefore, the first researcher, using library studies and theme analysis method and conducting interviews with 5 experts, identified the effective factors and items affecting public relations management in 6 main dimensions (managerial, structural, economic, legal, social, moral), and 108 statistical items. It is worth mentioning that the management dimension, according to the guidance professors and advisors, included two main components: 1-Competency 2-Jihadi. The competency component includes business components, managing others and managing oneself, and the Jihad component includes revolutionary, introspective, and popular indicators, and the structural component includes indicators related to the appropriate structure and strategy and the mobilization of facilities |
|
| Keywords: Public relations, Resistance Economy, Dimensions & Index. |
|
|
Full-Text [PDF 716 kb]
(78 Downloads)
|
Type of Study: Research |
Subject:
Management
Received: 2023/10/18 | Accepted: 2023/12/9 | Published: 2024/10/31
|
|
|
|
|
|
|
| Send email to the article author |
|
|
|
| Add your comments about this article |
|
|
|
